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Development of a leagile transformation methodology for product development.

Academic research

Development of a leagile transformation methodology for product development

Andrée-Anne Lemieux

Luxury industry companies are subjected to constant pressure from markets to develop and produce more varieties of new products in shorter delays. Nevertheless, this must be realized without compromising fundamental criterion such as designing unique products, developing extravagance, achieving top quality level and renewing the offering while, at the same time, retaining the brand image and elitism of the product. Lean and agile concepts, known by the term “leagility”, offer potential answers for facing these challenges and to improve product development processes . Pursued together, lean and agile objectives focalize on waste elimination while creating a continuous flow on the value chain. However, considering the large number of leagile techniques and tools, it is not easy for an organization to select the most efficient transformation initiatives and the most adequate activities to be implemented to meet achieve their strategic objectives. Defining, deploying, and steering a consistent transformation plan in line with the organisation’s vision and its level of maturity in terms of adoption of best practices calls for rigour and considerable involvement of the organisation members, as well as a clear vision of the objectives to be achieved. This thesis proposes a leagile transformation methodology for guiding industrials in a product development organisation transformation along its entire life cycle from the definition of a clear vision to the deployment of leagile improvement initiatives. The proposed approach supports users in conducting a maturity diagnostic, in selecting appropriate levers for improvement, in choosing related tools and related improvement techniques with the aim of constructing, and rolling out a transformation plan which relies on change management best practices.

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Details of the publication

Publisher:
Business Process Management Journal