What Makes Fashion Specific as an Original Economic Model?
Gildas Minvielle, Christel Carlotti —
The average young French woman aged between 15 and 24 buys four bras and nine pairs of pants during the year. An average American woman has eight pairs of jeans in her wardrobe and wears six of them on a regular basis. However, it is really not necessary to own quite so many bras or jeans to ensure one’s physiological needs such as protection against the cold (the first level of satisfying needs), or even to fulfil a need for social belonging (level three of Maslow’s pyramid).